Celeste Zarling
Lifestyle & Real Estate Advisor
Your Personalized Strategic Selling Plan
Prepared exclusively for Heather & Tom Cheng
6845 39th Ave NE, Seattle, WA 98115
We’ll review the selling strategy, timing, and numbers together so you can make a confident, well-informed decision about your next move.
Your Questions, Answered
Thoughtful Answers, In Your Voice
What is my home actually worth in today’s market?
Pricing your home properly requires current comparable sales and the competing listings on the market right now. I’ll prepare a property-specific market analysis so we can look at the real numbers together at our appointment — rather than an estimate pulled out of thin air.
How much will I walk away with after the sale?
Estimated proceeds depend on your selling costs and payoff information. Because you own the property free and clear, I’ll prepare a net sheet showing the estimated proceeds from a sale so you can see the figures clearly before deciding anything.
Is First Look something I should consider?
First Look is one option we can evaluate together. I’ll walk you through how it works and whether it fits your goals and timeline — there’s no obligation, and we’ll only move forward if it makes sense for you.
Should I sell, or keep renting the property out?
That’s exactly what we’ll weigh together. We’ll compare the current rental position against selling at today’s market value, look at the estimated net proceeds, and talk through what aligns best with your retirement plans.
Strategic Selling Plan
Heather & Tom Cheng
6845 39th Ave NE, Seattle, WA 98115
Your Plan Is Being Prepared
We’re preparing your property-specific market analysis, comparable sales, and recommended selling strategy for our appointment.
A preparation overview for your review — not a completed valuation. Exact figures will be finalized at our appointment.
Financial Transparency
Interactive Estimated Net Sheet
Because you own 6845 39th Ave NE free and clear with no existing mortgage, virtually all net equity after standard closing costs flows directly to your retirement. Adjust the projected selling price below to explore estimated proceeds.
Estimated Sale Price & Costs
Mortgage Balance
Free & Clear (No payoff)
Estimated Brokerage Commission (5%)
Listing & cooperating broker fees
WA State & Seattle REET (~1.78%)
Graduated Washington Real Estate Excise Tax
Escrow & Title Settlement Fees
Title insurance, escrow closing, recording
Preparation & Staging Cost
Complimentary via Celeste ($0 out of pocket)
Net Proceeds Estimate
Estimated Walkaway Equity
Estimated Net to Seller
$1,347,890
Exact net sheet will be reviewed in detail at Friday's appointment.
Live Market Analysis Available
Review the latest Seattle & Bryant/View Ridge comparative sales prepared specifically for your home.
View Live Market CMA Analysis →
A Marketing Perspective
See Your Home Through a Marketing Lens
Stand-Out Features
Highlight the features that make your home stand out — from the custom-built brick construction and new roof to the updated electrical, plumbing, and hardwood floors throughout.
The Lifestyle
Help buyers picture the lifestyle your home offers — a sturdy, well-built home in an established neighborhood near newer homes and a local school.
A Purposeful Launch
Coordinate presentation, positioning, and promotion for a purposeful launch that puts your property in front of the right buyers.
The Process
The Five-Step Listing Process
Clean & Stage
Complimentary cleaning and professional staging.
Epic Photography with Aerial
Professional imagery that showcases the home and setting.
Lifestyle Video
A compelling story that helps buyers connect with the property.
Strategic Listing Launch
A coordinated introduction to brokers, lenders, and buyers.
Digital Marketing Plan
Targeted promotion and follow-up designed to generate qualified interest.
Each step is tailored to your property — nothing is produced until we’ve reviewed the plan together.
A Separate Property
Recent Case Study
423 205th St SW #B, Lynnwood, WA 98036
“We don’t just list it, we launch it!”
Experience
Experience Matters. Strategy Matters More.
- Lifestyle & Real Estate Advisor
- Realogics Sotheby’s International Realty
- CLHMS · Guild Elite
- American Dream TV Host
That experience translates into thoughtful preparation, strong presentation, and clear guidance — so you always know where you stand and what comes next.
At Our Appointment
What We’ll Review Together
- —Current market position and pricing strategy.
- —Recommended preparation and launch timing.
- —Estimated selling costs and net proceeds.
- —Selling versus continuing to rent.
- —Next steps that fit your goals.
If the strategy, timing, and numbers make sense, we can discuss moving forward together.
Your next move
Let’s Talk About Your Next Move.
We’ll walk through the plan, the timing, and the numbers — and you’ll have everything you need to decide with confidence.
(425) 420-4887